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Feedback: Disruptive Innovation

Posted by Thomas Edwards on July 23, 2018 11:45 AM EDT
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I like what Joe's blogs are doing, and have this brief statement....

...to make in favor of the applicability of this concept to our overall mission of cutting demand for healthcare services and products in favor of increasing demand and skills for better health and lower cost healthcare solutions.

As a management consultant who focuses mostly on organizational development, organizational redesign and applied innovation in management, I agree that disruptive innovation is often too "disruptive" to be of interest to most organizations.  In my field of practice, most clients absolutely want their organizational change initiatives to produce results, sooner than later.  And Joe's reading and interpretation of the literature on it rings true....it often works in conflict with things that most organizational leaders believe in the most which is operational excellence and execution.  So, going after unserved markets and using unproven techniques to serve existing customers flies against all conventional wisdom that these managers favor.  In fact, by their nature, they always ask me one simple question when I propose a bold re-engineering idea, a re-thinking of how their organization is structured or myriad other changes.  That question is diametrically opposed to "disruptive innovation.  The question is always, "who else has done this and what results have they gotten?".  Or they may ask something like,  "Shouldn't we wait until this is a proven solution in our industry and others?"

Nonetheless, I think for large and incumbent organizations to every gain significant breakthroughs in their core business or in new ventures, they must figure out how to balance "the innovator's dilemma" with the focus on execution and short-term results.....

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